Tiered link building has been loved by black hat SEOs since ages. It’s basically the process of building multiple tiers of links to a target site. How does that work?
Suppose, you’re a black hat SEO who’s just trying to grow a churn and burn site. So, you’d build relatively high-quality links as the first tier. Like, hand-written articles on 10-20 sites which’d give you nice contextual backlinks to your own site.
So, to make those posts on your tier 1 more powerful, you point a few hundred tier 2 links at the tier 1’s. Then you point a few thousand links at your tier 2’s and it can go on, but I don’t see a need to using tier 4 and up in most cases.
Here is the List:
So, in short, all of these links make your tier 1’s powerful. So, effectively, your own site will get a much better boost from those tier 1 links.
A good thing about this technique is that when you receive a warning (if you spammed) or get penalized, you can always cut-off the supply by removing those tier 1 links.
Anyway, this post isn’t much about the black hat side of things. Now that you know about tiered link building, let’s see how you can use it for pure white hat purposes.